Custom metrics in Google Analytics 4 (2025)

The dimensions and metrics you can use in Data API Core Reporting queries. Dimensions The following dimensions can be requested in reports for any property. Realtime Dimensions · Funnel · Audience export

The Realtime Data API can create reports on User scoped Custom Dimensions. See Custom user properties to learn more about custom dimensions.

Dimensions are data attributes that tell you more about the people visiting your website. For example, Google calls the gender of your website ... Dimensions vs. metrics · Understanding metrics and... · Getting started with...

Lists and describes all of the dimensions and metrics available through the Google Analytics Data API.

This article details the available dimensions and metrics in Google Analytics and how they're populated.

Every report in Analytics is made up of dimensions and metrics. Dimensions are attributes of your data. For example, the dimension City indicates the city. Overview · How metrics are calculated · Attribution models

Google Analytics metrics and dimensions help you understand your users, optimize your website for conversions, and measure the ROI of your marketing ...

Custom metrics and dimensions are data points you create in Google Analytics to capture details specific to your business needs. Metrics measure ...

Google Analytics Dimensions are qualitative data that is non-numerical in nature. One can consider them as “categories.”

1. Number of users and sessions · 2. Average session duration · 3. Average pages per session · 4. Ratio of new to returning visitors · 5. Bounce Rate.