Structured Data and Schema Markup

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results, which is called a rich result. Learn About Article Schema... · Breadcrumb · Local business · Image Metada

Structured data is a standardized format for providing information about a page and classifying the page content; for example, on a recipe page, what are the ...

Structured data is used to better explain the content of a website to search engines. It is typically written in formats like JSON-LD, Microdata ...

The Structured Data Markup Helper helps you mark up elements on your web page so that Google can understand the data on the page.

Google uses structured data to understand the content on the page and show that content in a richer appearance in search results, which is ...

Structured data, sometimes referred to as schema markup, is a type of code that helps search engines like Google or Bing understand the content of your website ...

This tool will help you add structured-data markup to a sample web page. Learn more. To get started, select a data type, then paste the URL or HTML source ...

There are three structured data formats supported by Google Search: microdata, RDFa, and JSON-LD. Microdata and RDFa are mainly markup syntaxes. They rely on ...

Structured data (sometimes referred to as schema) is a format that helps bots understand the key elements present on a page in a way that is the same across ... What is structured data? · Structured data types · Structured Data Tools

Here is an overview of the Google structured data types you will come across, along with how to use their data markup helper tool.